Private domain traffic is one of the hottest new business terms in 2019. It doesn't matter who coined the word, or how you interpret the word. What matters is that this is the future direction and no one can stop it. I am a senior practitioner who has been in the Tao-based e-commerce circle for 10 years, and an unqualified serial entrepreneur. By worldly standards, I am neither successful nor famous nor influential. But in the past few years, I have witnessed countless companies or slightly well-known individuals using various means to extract the hard-earned money of e-commerce sellers. Because sellers are very eager and impetuous, so it is easy once Once again fooled. And today I write this article, I want to tell all the sellers who are destined: The private domain is the outlet and the future.
There will definitely be many companies that will use this outlet again to weave all kinds of self-justified lies to trick you into buying a certain product or service. In order to allow sellers to take less detours in the private domain traffic pool, and be Bulk SMS Service cut off less leeks. Please read the following content carefully, it will help you make the most suitable decision for you in the private domain construction of Tao Department stores. I dare not say that what I wrote is 100% correct, but what I can guarantee is that this is me and my partner. It took me more than 3 months to work on two women's clothing stores. , bit by bit practice. Every suggestion here comes from our own practice and exploration. Without further ado, let me lead you to uncover the truth about private domain traffic in Taoist stores.
Truth 1: Don’t start marketing right away The essence of private domain traffic pools is to transform the nature of customers through virtual free services. Under this transformation, the nature of customers has fundamentally changed, new customers have become old customers, old customers have been turned into veterans, and the traffic delivered by enterprises through the public domain will be guarded in the private domain, and competitors cannot easily take it away. Please note that the words I use are virtual free services, not coupons, not event information, not new product N bursts. Many sellers have the experience of building their own private domain traffic pools: their most common practice is to divert the traffic from Taobao stores to WeChat, and then quickly start various promotions in groups or circles of friends. The orientation of this promotion is clear: Customers, come and buy our products, if you don't buy it, you will miss the discounts, new products, and events... After posting for a period of time, we will find that the group died, more and more people dropped out of the group, and more and more people deleted WeChat, and the private domain operation of the sellers failed.